BaleData.com
Real-Time Customer Interaction Operator
Undivided
devotion to Enterprise Success in Digital Selling & Cross Channel Customer
Experience Management
L
BaleData On-boarding operation powered by RETCHAT
Onboard Your Customer Data with Precision
Data On-boarding connects customer data to digital marketing
applications and media platforms.
To tackle the
multi-device touch point and pursue a cross-platform approach to digital
advertising, BaleData operated these 5 things:
1. Aggregate audience data
2. Unify the data into individual personas
3. Activate campaigns that connect with actual people
4. Enhance the CRM system
5. Empower marketing teams to pursue best practices
Software System Purpose-built to accelerate success in Enterprise Digital Sales Strategy & Interactive Customer Engagement Program Execution.
Cloud ModelFactory is a fast way to help Business get the analytic job done when IT resource is limited today. By installing utility software from Cloud ModelFactory, RETCHAT data scientist can build “Operator” to solve the analytics problem. The operator will execute the analytics job on IT’s database infrastructure, allowing IT to monitor the process while keeping Data governed within IT environments.
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IBM BluemixThe cloud platform to accelerate innovation on both sides of the firewall
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Programmatic experts for the Dentsu Aegis Network, specializing not only in programmatic buying, but also in the planning, analysis and activation of audience data.
Learn moreWhat problem our company wants to solve? Who is our target customers?
Problem we solve: automate enterprise Data On-boarding process and real-time, contextual customer engagement and user experience management process. Data onboarding is the process of transferring offline data to an online environment for digital and relationship marketing needs. Data onboarding is mainly used to connect offline customer records with online users by matching identifying information gathered from offline datasets to retrieve the same, look-a-like or act-a-like customers in an online audience targeting/retargeting environment. Who is our target customer? Any enterprise who has a “battlefield” to protect, the accumulated install base/CRM asset, and want to further monetize these customer data for new business thru up sell /x-sell, churn management, new customer acquisition and/or new product launch.
Why is this problem important and why current solutions not good?
Conquer or be conquered. The only constant is Change. Mobile Internet offers lower risk and higher chance of success for players to over-take leadership positions if any for-runners do not digitalize themselves fast enough. Why current solutions not good? Offline Enterprise data are fragmented and managed as digital islands without an unified customer data approach, nor an automated process to connect data on-boarding process seamlessly with online audience targeting/retargeting infrastructure.